Appraysal
Knowledge Base

Review Guidelines

The complete, searchable reference for Apple & Google policies. Updated daily to match official documentation.

Categories
Top Blocker

App Completeness

Next Deadline

Age Rating Questionnaire

Jan 31, 2026

Apps should be safe for users and not create physical harm or encourage illegal activity.

1.1

Objectionable Content

Common Trigger

Violent or graphic content without proper age gating

1.2

User-Generated Content

  • Content filtering mechanism
  • Report content/user functionality
  • Block user functionality
Common Trigger

Missing report button for user content

1.3

Kids Category

  • No external links without parental gate
  • No third-party advertising
  • No analytics or third-party SDKs that collect user data
1.4

Physical Harm

Common Trigger

Medical apps providing harmful advice

1.5

Developer Information

  • Valid support URL
  • Valid email address
  • Accurate developer name
1.6

Data Security

  • Secure data transmission (HTTPS)
  • Proper data encryption
  • Secure authentication